CONVERSATIONS

Learn the essentials of strategic management and communications from our talented, experienced team.

Africa 2017 Forum – Join the Conversation

Held under the high patronage of His Excellency Abdel Fattah Al Sisi, President of the Arab Republic of Egypt, Africa Forum is expected to be one of the most prominent business events in Africa for 2017. Now in its second year, the Forum will convene more than 10 Heads of State and 1,500 business leaders […]
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Tips To Trend on Twitter

If you have ever been the subject of a positive or negative trend on Twitter then you understand how much of an impact it can have on your brand. With 317 million users on Twitter that receive and react to news every second, utilizing social media to create publicity and send key brand messages can […]
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Managing Media Interviews

Media interviews are your fifteen minutes of fame, your single chance to get your product/service free publicity and potentially reach out to a larger market. Interviews should run smoothly as long you are prepared in advance. In today’s digital age your words and actions can and shall be used against you, even before you are […]
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Building A Brand On Instagram

With 700 million users globally on Instagram in 2017, it is still a wonder why any brand would choose to stay away from utilising Instagram as an extension of their public relations strategy. Instagram is a picture-based social media platform that allows individuals and brands to share high quality images with the world. The platform […]
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