Learn the essentials of strategic management and communications from our talented, experienced team.
If you have ever been the subject of a positive or negative trend on Twitter then you understand how much of an impact it can have on your brand. With 317 million users on Twitter that receive and react to news every second, utilizing social media to create publicity and send key brand messages can […]
Media interviews are your fifteen minutes of fame, your single chance to get your product/service free publicity and potentially reach out to a larger market. Interviews should run smoothly as long you are prepared in advance. In today’s digital age your words and actions can and shall be used against you, even before you are […]
The line between public relations and marketing is often blurred. For example, the debate over whether social media is a PR or a marketing tool has been ongoing over the years. What about content marketing? Content marketing infuses both aspects of public relations and traditional marketing. The truth is marketing and PR will in most […]
With 700 million users globally on Instagram in 2017, it is still a wonder why any brand would choose to stay away from utilising Instagram as an extension of their public relations strategy. Instagram is a picture-based social media platform that allows individuals and brands to share high quality images with the world. The platform […]
The Gina Din Group is pleased to announce that the Central Bank of Kenya’s (CBK) new website, developed in conjunction with our work on the Bank’s 50th Anniversary celebrations, recently won the coveted global Central Banking Website of the Year award. Central Banking, an international central bank tracking organisation based in London, selected CBK’s website […]
Almost 20 years ago, in October 1997, we opened our doors to the public as Gina Din Corporate Communications. It was an exciting time when we started out, operating as one of the first Public Relations companies in Kenya. Over the course of the years we have had many wonderful experiences with our clients and […]